Ashok

Dopamine is released not only when you experience pleasure, but also when you anticipate it. Gambling addicts have a dopamine spike right before they place a bet, not after they win. Cocaine addicts get a surge of dopamine when they see the powde, not after theey take it. Whenever you…

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A supernormal stimulus or superstimulus is an exaggerated version of a stimulus to which there is an existing response tendency, or any stimulus that elicits a response more strongly than the stimulus for which it evolved. In todays world this has been exploited by the media folks to excite the…

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Its very difficult to stick to rewarding habits in an environment that is not conducive for producing them. The same applies for bad habits too. The stuff with bad habits is that, the neural pathways that are formed for producing them never fade away. They might look that they are…

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